Privacy.
The short version: this site runs no advertising trackers of its own, stores no account data, and the quickest ways to reach the studio — WhatsApp, Instagram — happen on services you already use, under their rules.
Last updated: 6 November 2026 · Operated by Afterama ("we"). Questions: message the studio via the contact section.
What this site collects
- Nothing you type in the quote stays on our server. The commission session (the quote flow) runs entirely in your browser; your answers are used to compose a summary you choose to send. The one exception is the film reader at /film/, described below.
- Server logs. Like nearly every website, our hosting provider keeps standard access logs (IP address, time, pages requested) for security and operations.
- Hosting performance scripts. Our hosting provider (GoDaddy) may inject a performance-monitoring script into pages it serves. That script is theirs, not ours; its data practices are covered by GoDaddy's privacy policy, and it can be opted out of through their hosting support.
The film reader (/film/)
- What it reads. When you paste a website address, our server opens that public page and reads its words, headings and colours — never its images. If you type a brand, what you sell, a city and a tone instead, those words are all it uses.
- Who writes the film. That text is sent to Anthropic's API (the Claude model) to write the concept, under Anthropic's commercial terms. Don't paste anything private: the reader is meant for public business pages.
- What we keep. The written concept is kept for 30 days, linked to the address you read (or to the words you typed, if you used the three fields), so a shared link opens instantly; after 30 days it is deleted. To keep the reader free we count reads per visitor per day using a one-way hash of the IP address and the date; those counts are deleted after 30 days too. No cookies, no account.
- Into the quote. If you tap "Shoot this film", the brand, business line and film title travel to the quote through your browser's session storage, which your browser clears when you close the tab.
When you contact us
- WhatsApp — tapping a WhatsApp link opens WhatsApp with a message you can edit before sending. Your use of WhatsApp is governed by WhatsApp/Meta's terms and privacy policy.
- Instagram — same principle: the conversation happens on Instagram, under Meta's policies.
- Written brief — the form composes your brief in your browser and opens WhatsApp with it (or copies it for you to paste); nothing is sent until you press send in that app, under WhatsApp/Meta's terms. We receive only what you send.
- Payments — deposits are taken through Revolut's hosted checkout or by bank transfer. We never see or store card numbers; payment data is handled by the payment provider under its own policy.
What we do with project information
Information you send us about your brand and project is used to scope, produce and deliver your film, and for the bookkeeping the law requires. We don't sell it, rent it, or use it for advertising.
Portfolio use
Afterama may show your finished film as portfolio work — the film, your brand name and your logo may appear in the Afterama archive and as case-study material. You can decline this, or withdraw it later, in writing; if you need your film kept private, raise it with the director before production and we'll agree terms in writing.
Cookies
The site itself sets no cookies for tracking or advertising. Third-party services linked above (WhatsApp, Instagram, Revolut, and the host's monitoring script) may set their own; their banners and policies apply.
Your rights
Depending on where you live (for example under the GDPR or similar laws), you may have rights to access, correct, or delete personal information we hold about you — in practice, the messages and project files you've sent us. Message the studio and we'll act on it.
This policy is written in plain language and in good faith; it has not been reviewed by a lawyer. If you need contractual privacy terms for your organisation, ask the director before commissioning.